OCEAN CRYSTAL CONCEPT

Saltwater Fishing Meets Design, Inspired by Nature’s Purity

MUSTAD HERITAGE CONCEPT

Full concept for a new range and introduction of AlphaPoint 4.8 technology

BRAND IDENTITY, WHY?

Communicate what your are, create a feeling and grow in people’s minds

BRASSERIE KARSNES

New place, new vibe. The chance to “build a door” - let’s do it!

SAVAGE GEAR ARRAREL USA

Check out this spicy apparel collection I designed for the US market in 2021

JS WATCH REYKJAVIK

Cooperation with Icelands only watchmaker on a timepiece for the exclusive 30 pounder salmon club in Iceland

MUSTAD HOOK CONCEPTS

Yes, it is possible to take something as simple as a hook to new levels

MUSTAD KNIVES & TOOLS

Complete concept with product, packaging and all marketing material

FACES OF INNOVATION

Article from international trade magasin on my approach to archiving uniqness

MUSTAD LURES

A different approach
Design element implantation

SCIERRA FLY FISHING

A chance to do it all. Product, marketing, photos and even catching the fish.

MT ESJA

My own brand

MUSTAD PACKS & BAGS

Full concept from product, marketing material and editorials

MUSTAD PACKAGING

Complete make-over according to product- and brand strategy

MUSTAD APPAREL

Technical clothing, gloves and caps designed especially for warm water sportfishing

SCIERRA 2ND ROUND

Full make-over after a few slow seasons.
Graphic design and communication.

PANORAMA

Fine restaurant and hotel. Graphic design and photo.

CINTAMANI OUTDOOR

All graphic design, marketing material, photos and part og the product team

PROLOGIC - new brand

Graphic- and product designer. Logic will get you from A to B. Imagination will take you everywhere.

SAVAGE GEAR 2003

A new sister brand to Prologic. Conceptual and graphic design work.